Project Equity Seeks Growth & Product Marketing Manager (Remote) – Earn Up to $92,000 Annually

Project Equity is seeking a skilled Growth & Product Marketing Manager to join its remote team and help drive marketing strategies that support employee ownership, economic development, and wealth-building opportunities. This full-time opportunity is ideal for experienced marketing professionals with strong skills in digital campaigns, lead generation, content strategy, and marketing automation.

The successful candidate will play a key role in transforming awareness of Project Equity’s mission into measurable business opportunities by managing marketing funnels, optimizing campaigns, and developing strategies that increase engagement with target audiences.

About Project Equity

Project Equity is a national organization focused on expanding employee ownership as a solution for creating stronger communities, preserving local businesses, and addressing wealth inequality.

Through its programs and platforms, the organization works with communities, businesses, and professional networks to make employee ownership more accessible and recognized as a pathway for economic opportunity.

The Growth & Product Marketing Manager will contribute to this mission by developing marketing systems that connect businesses with resources, consultations, and solutions offered by Project Equity.

Growth & Product Marketing Manager Job Overview

The Growth & Product Marketing Manager will serve as a strategic marketing leader responsible for managing the journey from audience awareness to qualified leads.

Reporting to the Vice President of Marketing and Communications, the role combines performance marketing, product marketing, content operations, lifecycle marketing, and analytics.

The position involves managing paid advertising campaigns, improving conversion pathways, supporting email marketing strategies, and ensuring marketing activities contribute directly to organizational growth.

This is a full-time remote position based in the United States with a salary range of $85,000 – $92,000 per year.

Key Responsibilities

Managing Paid Digital Marketing Campaigns

The Growth & Product Marketing Manager will oversee digital advertising campaigns across platforms such as LinkedIn and Google.

Key responsibilities include:

• Managing paid media strategies to generate high-quality leads.
• Coordinating advertising campaigns with internal teams and external agencies.
• Monitoring campaign performance and improving results through testing.
• Developing targeted marketing campaigns for regional events and webinars.
• Managing retargeting strategies to guide audiences through the customer journey.

The role requires strong knowledge of performance marketing principles, audience targeting, and campaign optimization.

Leading Product Marketing and Conversion Strategies

A major focus of this role is improving how audiences interact with Project Equity’s resources and services.

The successful candidate will:

• Manage content workflows and editorial calendars.
• Transform research, reports, and case studies into engaging marketing materials.
• Develop strategies that move website visitors toward consultations and engagement opportunities.
• Improve website content through SEO best practices.
• Create downloadable resources that attract and educate potential clients.

The manager will help ensure that digital platforms effectively communicate Project Equity’s impact and value.

Building Lifecycle Marketing and Lead Nurturing Systems

The role will also oversee email marketing strategies designed to build relationships with audiences over time.

Responsibilities include:

• Creating automated email journeys.
• Developing audience segmentation strategies.
• Promoting reports, toolkits, and educational resources.
• Improving database growth through lead-generation campaigns.
• Delivering personalized content based on audience interests and engagement.

Strong experience with marketing automation and CRM systems will be important for success.

Supporting Sales and Business Development Teams

The Growth & Product Marketing Manager will collaborate with business development teams by creating marketing resources that help convert leads into clients.

This includes:

• Mapping customer journeys.
• Identifying content gaps.
• Developing sales enablement materials.
• Creating tools such as case studies, guides, and calculators.
• Supporting webinar campaigns and follow-up strategies.

The position requires the ability to connect marketing activities with measurable organizational outcomes.

Performance Tracking and Analytics

The successful candidate will use data to guide marketing decisions and improve campaign effectiveness.

Responsibilities include:

• Monitoring marketing dashboards.
• Tracking lead progression.
• Reviewing campaign costs and performance.
• Improving conversion rates.
• Optimizing marketing budgets.

Success will be measured through lead generation, database growth, campaign efficiency, and improved conversion performance.

Required Qualifications and Skills

Applicants should have:

• At least five years of experience in growth marketing, performance marketing, product marketing, or lifecycle marketing.
• Experience managing B2B digital advertising campaigns.
• Knowledge of LinkedIn advertising and Google marketing platforms.
• Experience with conversion rate optimization and marketing funnels.
• Strong content strategy and SEO knowledge.
• Experience using marketing technology tools such as CRM systems, automation platforms, and project management software.

Candidates should also have strong communication skills, project management experience, and the ability to coordinate multiple marketing initiatives.

Benefits Offered

Project Equity provides a competitive benefits package, including:

• Health, dental, and vision insurance options.
• Paid time off and holidays.
• Retirement plan matching.
• Remote work support stipend.
• Flexible remote working arrangements.

How to Apply

Interested candidates are required to submit:

• A current resume.
• A cover letter explaining their relevant experience.

Applicants should highlight their experience in digital marketing, campaign management, lead generation, and building successful marketing systems.

Why Apply for This Opportunity?

The Growth & Product Marketing Manager role offers an opportunity for an experienced marketing professional to use their skills for meaningful social impact.

By joining Project Equity, the successful candidate will help expand access to employee ownership, support local economies, and contribute to a movement focused on creating more inclusive economic opportunities.

Position: Growth & Product Marketing Manager
Organization: Project Equity
Location: Remote (United States)
Employment Type: Full-Time
Salary: $85,000 – $92,000 per year
Start Date: August 17, 2026

This opportunity is suited for marketing professionals who want to combine strategic digital growth expertise with mission-driven work.

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Disclaimer: Remote Job Opportunities (RJO) is not the organization offering this opportunity. For any inquiries, please contact the responsible organization directly. Please do not send your applications to RJO, as we are unable to process them. Due to the high volume of  emails we receive daily, we may not be able to respond to all inquiries. Thank you for your understanding.