Location: Remote (work must be performed in or near New York, NY)
Type: Contract / Freelance
Project Duration: April 1, 2026 – May 31, 2026
Compensation: USD $5,000 (project-based)
Education: Minimum 2-Year Degree Required
Experience Level: Mid-level
Cause Areas: Disability, Health & Medicine
Hiring Organization: Block Institute
About Block Institute
For more than 60 years, the Block Institute has been a leading organization supporting individuals with intellectual and developmental disabilities, helping them build lives rooted in independence, connection, and community participation. The organization partners closely with individuals, families, and caregivers to provide services that promote growth, meaningful relationships, and opportunities for active engagement.
At the heart of the Institute’s mission is the commitment to empower individuals to thrive—through programs, guidance, and community-centered initiatives. As part of a major rebranding effort, the Institute is launching a new website to better reflect its work, vision, and impact. This project provides a unique opportunity for a skilled copywriter to craft content that communicates the Institute’s mission in a clear, engaging, and compelling way.
Role Overview
The Website Copywriter will play a critical role in shaping the digital presence of the Institute. This is a short-term, project-based role focused on writing, refining, and finalizing website content over a 4–6-week period. The writer will translate complex programmatic information into concise, accessible, and compelling copy that reflects the Institute’s voice and values.
This role requires attention to detail, strong storytelling skills, and the ability to create a consistent tone across multiple pages, ensuring that both core messaging and detailed program information are easy to understand and engaging for a diverse audience. The copywriter will collaborate closely with internal stakeholders to gather insights and feedback and will participate in a kickoff call and stakeholder interviews.
Scope of Work
The scope of the project includes:
- Writing and refining content for core website pages, such as Home, About, Programs, Services, and Careers.
- Editing and polishing secondary pages, including Leadership, Contact, FAQs, and any other supporting content.
- Ensuring all content aligns with the organization’s brand voice, tone, and messaging direction.
- Simplifying complex program descriptions, service details, and organizational processes into clear, user-friendly language.
- Collaborating with internal staff and stakeholders to incorporate their feedback and perspectives into the content.
- Completing at least two rounds of revisions per page to ensure final copy meets quality and branding standards.
Required Qualifications
- Proven experience writing website copy, with a portfolio or writing samples demonstrating expertise.
- Exceptional writing skills with strong focus on clarity, tone, engagement, and precision.
- Excellent editing skills with meticulous attention to detail.
- Strong communication skills, including the ability to interview stakeholders and translate their input into compelling content.
- Experience managing feedback from multiple stakeholders and delivering high-quality work within strict timelines.
- Experience writing for mission-driven organizations (nonprofits, healthcare, education, or human services) is highly preferred.
Preferred / Nice-to-Have
- Experience supporting a rebrand or website redesign project.
- Familiarity with accessible and inclusive writing practices, ensuring content is readable and usable for diverse audiences.
- Understanding of SEO best practices and web content structure to optimize for search engines and user experience.
- Knowledge of digital content strategies for nonprofit organizations.
Key Attributes
The ideal candidate for this project is:
- Strategic, able to balance creativity with clarity and structure.
- Collaborative, working well with internal teams while respecting project timelines.
- Detail-oriented, ensuring consistent messaging across all website pages.
- Passionate about mission-driven work, particularly supporting communities with intellectual and developmental disabilities.
- Capable of working independently while managing a defined project timeline and deliverables.
How to Apply
Interested candidates should submit:
- A brief note describing your approach to translating complex information into clear, engaging website copy.
- Your resume.
- A portfolio link or 2–3 writing samples showcasing relevant work.
- Your availability to complete the project within the defined timeline.
Why This Role Matters
This project offers a unique opportunity to shape how the Block Institute communicates its mission and impact online. The website is a key tool for connecting with families, supporters, and community partners, and the copywriter’s work will directly influence engagement, understanding, and trust.
By joining this project, the candidate will help ensure that the Institute’s digital presence reflects its decades-long commitment to empowerment, inclusion, and community impact, making this a meaningful opportunity to contribute to a respected nonprofit organization.
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